Privacy Policy

This Privacy Policy describes how your personal information is collected, used, and shared when you visit
skylarkmedia.com.au (“Website”), and is subject to the privacy principles set out in the Privacy Act 1998
(Cth).
This Privacy Policy should be read in conjunction with Skylark Media Terms & Conditions, and our Website
Terms of Use of which this Privacy Policy forms part. By using the Website you are agreeing to the terms of
this Privacy Policy.

1 INFORMATION WE COLLECT
When you visit the Website, Skylark Media (“we”, “us”, “our”) may collect personal information from you. For
example, we may collect your name, contact details, delivery addresses, email address, birthday, and any other
personally identifiable information that you have provided to us.
Information may also include network and device information such as your IP address, device or advertising
identifiers, and information obtained using cookies or other tracking technologies. In addition to the information
we collect directly from you, we may also collect information about you from third-parties including data validation
and authentication services, social networking sites, and online marketing and ad targeting companies.  

2 HOW DO WE USE YOUR INFORMATION?
In providing you with our Services, we may use your information to:
1. maintain, protect and improve the Website;
2. verify your identity or your age;
3. process or collect your payment for the Services;
4. deliver the products you purchased;
5. facilitate transactions via alternative payment methods (e.g. Afterpay); 
6. process returns or refunds in accordance with our Terms & Conditions; 
7. communicate with you via email, SMS, or telephone where appropriate;
8. personalise and improve your customer experience when you visit the Website;
9. monitor and enforce compliance with our Terms & Conditions;
10. to carry out administration, account security, fraud detection and loss prevention activities;
In addition, we may use and/or disclose your information to:
1. send you marketing communications in relation to our Services;
2. send you marketing communications in relation to the sales, products, services or promotions of our
business partners;
3. deliver targeted and personalised advertisements that are related to our products and services;
4. enable businesses to deliver advertisements which are related to their products and services which may
be of interest to you;
5. conduct market and customer research, analysis or tracking;
We may also use or disclose your information in accordance with Applicable Laws, or with your consent.  
3 SHARING YOUR INFORMATION
We share your information with third parties to help us use the information for the purposes described above. We
may disclose your information to:
1. our employees, consultants, or other representatives;
2. suppliers of the products or services you ordered;
3. payment processors, who process your payment on the Website;
4. logistics providers, such as couriers, who will deliver your order to you;
5. business partners in connection with the processing of any promotion, event or service organised
by us;
6. our professional advisers, bankers and auditors;
7. agents, contractors or service providers who provide operational services to us or who help provide
our services to you, including online cloud storage and processing, fraud detection and monitoring,
marketing optimisation, information technology, telecommunications, market research, customer
analysis or tracking, security or other relevant; and
8. any other party whom you authorise us to disclose your information to.

4 MANAGEMENT OF YOUR INFORMATION
You should ensure that information provided to us is complete, accurate, and up-to-date. Failure to do so may
result in our inability to provide you with the products and services you have ordered. We accept no liability in
relation to incomplete, inaccurate or out of date information provided to us. We will however make reasonable
efforts to ensure information held by us is complete, accurate, and up-to-date.  
While it is not possible to guarantee the security of any personal information you transmit to us via the internet,
we will put in place reasonable security arrangements to ensure that your information is adequately protected and
secured and to prevent any unauthorised access, collection, use, disclosure, copying, modification, leakage, loss,
damage or alteration.

5 ACCESSING OR CORRECTING YOUR INFORMATION
You may request to access and correct your information by submitting a written request to us via email. We may
need to request additional information from you to confirm your identity before providing the access or making
corrections. We will do our best to respond to information access and correction requests within 30 days. Where
this is not possible, we will update you with the soonest possible time we can provide the information or make the
correction. 
While we will make reasonable efforts to provide our customers with access to their information, there may be
circumstances where this is not possible, including to:
1. where the information in question is legally privileged;
2. where the information would compromise the privacy of other persons;
3. where the burden or expense of providing access would be disproportionate to the risks to your privacy;
4. where the request is clearly excessive; or
5. where the information requested contains proprietary information.

6 DATA RETENTION
We will maintain your information until it is:
1. no longer required for any reason connected to the purpose it was originally collected;
2. no longer necessary for any other legal, compliance or business purposes; or
3. you request the deletion of this information.
Once no longer required or requested by you to be deleted, we will exercise reasonable measures to ensure
such information is either destroyed or anonymised.

7 DISCLOSURE OVERSEAS
We may process information in multiple countries. We may transfer your information to recipients possibly
located outside the country where you live. If information is so transferred, we will comply with Applicable Laws in
doing so. This includes:
1. obtaining your consent, unless an exception exists under Applicable Laws; and
2. taking reasonable steps to ascertain whether the foreign recipient of your information is bound to comply
with standards of protection that are at least comparable to the Applicable Laws.
 
8 COOKIES AND TRACKING TECHNOLOGIES
We use Cookies and Tracking Technologies including tags, pixels, web beacons or other identifiers on this
Website. Cookies are small text files that we may place on your device to store information in order to recognise
you and your device each time you visit our Website. We also use cookies and tracking technologies to enhance
your online experience, including for product offer selection, analytics, and fraud reduction. For more information
about cookies and how to disable cookies, visit http://www.allaboutcookies.org.

9 ANALYTICS AND BEHAVIOURAL ADVERTISING
We use certain Google Analytics functions.  Please see this link for how your data is collected and
this link for instructions on how to opt-out of any Google Analytics data tracking.
When you log on to the Website, we with the help of Google Analytics may use your browsing behaviour to
connect it with any other data that has previously been provided by you, in accordance with this policy. For
example, we may use your information to provide you with targeted advertisements or marketing communications
we believe may be of interest to you. For more information about how targeted advertising works, you can visit

the Network Advertising Initiative’s (“NAI”) educational page at
http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work. Additionally, you
can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at:
http://optout.aboutads.info/.

10 CONTACTING US
For any questions relating to your personal information or about this Privacy Policy, if you have a complaint
regarding the collection, use or handling of your information by us, or a question about how we are complying
with Applicable Laws, you may contact us by e-mail at liam@skylarkmedia.com.au or by mail at:
4 Cherry St Kincumber NSW 2251

11 GOVERNING LAW
This Privacy Policy and your use of the Website shall be governed in all respects by the laws of Australia. You
can find more information about privacy and the protection of your information on the website of the OAIC
at https://www.oaic.gov.au/.
12 CHANGES TO DATA PROTECTION POLICY
We may update this privacy policy from time to time to reflect, for example, changes to our practices or for other
operational, legal or regulatory reasons.
Subject to your rights at law, you agree to be bound by the prevailing terms of the Privacy Policy on the Website,
any updates to which will be posted on the Website and viewed at www.skylarkmedia.com.au By continuing to use the
Website after the Privacy Policy has been amended, you hereby agree to be bound by the terms of such
amended Privacy Policy. 
This Policy was Last Updated on 10 February 2023